About Us

At BuzzLab, we don’t just play the content game—we redefine it. As India’s fastest-growing content-led growth consultancy, we help brands like Acko and Wakefit win big by creating bold, data-driven strategies. We call it Brandformance—blending creativity and science to transform brands and drive results. Now, we’re hunting for an Influencer Marketing Maverick who can wield the power of influence to take BuzzLab and our clients to new heights.

Your Mission, Should You Choose to Accept It:

To be the bridge between brands and buzz, igniting connections that last and creating conversations that spread like wildfire. We’re looking for someone who eats, breathes, and lives social influence. From discovering the perfect micro-influencer to planning groundbreaking campaigns that align with our Brandformance philosophy, this role is all about creating a movement.

What You’ll Do:

• Channel Strategy: Develop and execute data-driven content strategies tailored to each brand’s audience. Leverage trends, seasonality, and analytics to keep channels fresh and engaging.
• Content Calendar Master: Collaborate with creative and production teams to plan a content calendar that aligns with brand goals, ensuring a steady stream of exciting and high-quality videos.
• Audience Growth Guru: Drive channel growth through SEO, keyword optimization, and data analysis. Implement strategies to boost subscribers, watch time, and engagement.
• Engagement Expert: Foster a strong connection with our audience by managing comments, responding to feedback, and identifying community engagement opportunities.
• Performance Analytics: Regularly monitor KPIs, such as CTR, watch time, and audience retention, and adjust strategies based on insights to ensure growth and engagement.
• Experiment & Innovate: Lead initiatives to test new formats, styles, and tactics on YouTube. Stay updated on platform updates and integrate best practices to maximize content reach.

Who You Are:

• Experienced YouTuber: 3+ years of experience managing YouTube channels with a track record of growing audiences and optimizing content for performance.
• Data-Driven: Strong analytical skills with experience in YouTube analytics and other relevant tools to make informed decisions and refine content strategies.
• Creative Thinker: A knack for storytelling, with an ability to think outside the box and engage viewers with compelling content.
• SEO & Growth Hacker: Familiar with YouTube SEO, keyword research, and audience-building tactics. You know how to use the algorithm to your advantage.
• Communication & Team Player: Strong interpersonal skills, able to collaborate effectively with cross-functional teams and represent BuzzLab’s voice in the community.

What’s in it for You:

• A Creative Environment: Buzz Lab is a hub of innovation, where every day brings a new creative challenge.