About Buzzlab:
At Buzzlab, data is the backbone of our Brandformance approach. We are a content-led growth consulting firm helping brands like Acko and Wakefit harness the power of content backed by data. As we work to become the world’s largest content-led growth firm, we’re looking for a sharp-minded Data Analyst to turn data into insights that drive content strategies, boost engagement, and elevate brand performance.
What You’ll Do:
- Data Storytelling: Transform raw data into compelling stories that inform decision-making, enabling Buzzlab and its clients to make data-backed, impactful moves.
- Content & Campaign Insights: Analyze performance across YouTube, Instagram, and other digital platforms, tracking KPIs such as engagement, conversions, and growth metrics.
- Market & Audience Analysis: Conduct research on market trends, audience behaviors, and competitor performance to inform and refine Buzzlab’s strategies.
- Report Generation: Develop detailed, actionable reports and visual dashboards for both internal teams and clients, translating complex data into insights everyone can understand.
- Experimentation & A/B Testing: Support content and marketing teams in setting up and analyzing experiments to determine what resonates best with target audiences.
Who You Are:
- Analytical Expert: 2+ years of experience in data analysis, preferably in digital marketing or content domains.
- Tool Proficiency: Strong skills in data analytics tools like SQL, Excel, Google Analytics, and familiarity with visualization tools like Tableau or Power BI.
- Problem Solver: Adept at finding insights within complex data sets, with a knack for distilling numbers into impactful strategies.
- Detail-Oriented: A meticulous eye for detail, ensuring accuracy in all reporting and analyses.
- Communicative & Collaborative: Excellent communication skills, able to translate data into meaningful insights for non-technical teams.
Why Join Buzzlab?
- Impactful Work: Be part of Buzzlab’s mission to shape the future of content-led growth with a data-driven approach.
- Creative Culture: Work in a collaborative environment that values first-principles thinking, ownership, and innovation.
- Career Advancement: Gain exposure to top brands and projects, with opportunities for growth as Buzzlab expands globally.
CTC budget bracket (basis skills, experience) - Rs. 4,00,000 to Rs. 12,00,000 per annum